Flowbridge Digital

Portfolio

Fairway Pipedrive Zapier Lead Routing and SMS Workflow

A Zapier workflow that routes parsed lead intake into contacts, Pipedrive people, deals, logs, and SMS follow-up.

Key Outcomes

  • Converted parsed lead requests into CRM records and follow-up actions
  • Connected intake, contacts, Pipedrive, spreadsheets, and SMS into one route
  • Reduced handoff gaps between new lead capture and first response

Full Case Study

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